Vintage Magazine — The Swatch Group

Bold, creative, affordable, Swiss-made, these are just some of the things that we love about Swatch watches. With hundreds of joyful designs that defy the rules of classic Swiss watchmaking, Swatch has created a canvas for artists and designers from all over the world: a Swiss-made watch with a message. Each model is different, each model is designed to convey Swatch's message of creative freedom, and joy of life.

Since we are huge Swatch lovers ourselves, we're excited to put together a short history of the Swatch brand and how it made its entrance on the watch market.

What are the best Swatch Irony watches for women? Swatch Irony is one of the most iconic Swatch watch lines of all time. If you have ever heard about the Swatch Group, which was founded in 1983, you must have heard at least once about Swatch Irony watches. The Irony family contains all the metal-cased watches produced by Swatch. They can be both quartz-powered or mechanical ones. The in-built quality of these watches is great and that is why they are so loved and popular. We made this post because online articles cover only men's watches and we believe that women...

What are the best Swatch Watches in 2019? Swatch watches have been around since 1983 and the good news is the story gets better and better as we go into the future. The Swatch Group releases new Swatch watch models every year, so let's check some of the best Swatch watches of 2019. If you love this brand and wish to find some vintage Swatch watches visit our Swatch section.   Best Swatch watches of 2019 Before we dive into our pick for the best Swatch watches of 2019 I want to make sure you know this is a personal list since there are...